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How to Use Keratin Earth

This is a safe treatment that was formulated without any formaldehyde. This is a mild formula and the system will not cause any damage to the hair.

Please follow the suggestion for various hair types and heat temperature settings for the flat iron for best results.


Step 1 : Shampoo

Shampoo and rinse hair twice with Keratin Shampoo (Bottle #1).

Towel dry to remove excess moisture.

This will prepare the hair to accept the Keratin Straightening Therapy by giving it a deep clean and removing any build-up.


Step 2 : Straightening Therapy

Starting at nape of neck, use 1 inch sections of hair and apply Keratin Straightening Therapy (Bottle #2) starting at base through ends.

Comb the treatment into hair. Repeat procedure, saturating entire head.

NOTE: You do not need to use the entire bottle. There is enough of a supply for the longest, thickest hair type so chances are that you will not use it all.

Leave the treatment in your hair for 20 minutes. Wash Straightening Therapy out of hair with Shampoo (Bottle 1).


Step 3 : Nourishing Masque

Comb through, detangle hair and remove excess moisture. Apply Leave-In Conditioning Masque (Apply liberally without over-saturating the hair). Leave masque in hair for 2 minutes and rinse.


Step 4 : Protein Conditioner

Apply Protein Conditioner to hair (Bottle #4) and rinse. Blow dry hair until 90% dry (This is when hair appears dry but is still
cool to the touch). Separate hair into 1 inch sections and pass over each section of hair
with a 1" flat iron.

For coarse, thick hair you will want to pass the iron over each section 5 or 6 times. For fine hair, it may require just one pass. The more passes, the straighter the hair. If you want to keep some body in the hair, we recommend fewer passes.

We strongly suggest doing a patch test with your flat iron first. This will allow you to select the appropriate temperature setting for your hair type. You do not need to use a 450 degree iron for this system to be effective. Fine hair will require a lower temperature than thick hair.

NOTE: does not have the ability to burn, break or damage hair but in general too much heat from a styling tool on any hair type can cause damage to hair.

The STRAIGHTENING SYSTEM will continue to improve the condition of your hair over time. We recommend using the straightening therapy once a month for maximum results. Results may vary. Use the Shampoo and Protein Conditioner to maintain this system throughout the month. Use of other shampoos and conditioners may strip the Keratin earth treatment from hair. You may use any styling products you wish as these will not affect the system. When you decide that you want to go back to your natural hair state, simply stop using the KE Shampoo and Conditioner and the Keratin will wash out.

This is NOT a permanent straightener but rather a temporary Straightening and Smoothing product which will give you the flexibility to wear your hair in the style you prefer. Whether it is wavy, curly or straight, KE offers you the flexibility without the frizz and excess styling time.

Keratin Earth™ Straightening System is the at home hair straightening solution. Order Today!

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Order the Keratin Earth Kit today for $99.95 plus FREE S&H.

Not intended for use with deposit only hair color.

Applicable sales tax will be added to orders to CA, NV, NJ, & NY. Continental U.S. orders only.